Gardeners' World
The number one destination for gardeners
From the time-poor beginner to the experienced gardener, the magazine appeals to everyone with its unique mixture of friendly, practical advice, plant know-how and great shopping, plus inspirational reads, beautiful photography and insider knowledge of the latest trends. Gardeners' World is now published late in the month preceding the cover date. For example, the June issue is on sale on 30 May.
Britain's, biggest selling gardening magazine.
Gardeners' World Magazine is the largest actively purchased gardening magazine in the UK with over 64% share of the paid-for market. Reader loyalty is huge, 91% of our readers read no other gardening title and the magazine has a higher readership than all other gardening titles combined.
Key facts| Key facts |
|---|
| Cover price | £3.80 |
| Frequency | Monthly |
| Circulation | 216,620 |
| Readership | 1,207,000 |
| Men | 39% |
| Women | 61% |
| ABC1 | 64% |
| Average Age | 57 |
| (Sources: ABC Jul-Dec 2011, NRS Apr 10 - Mar 11) | |
Rate card| Rate card |
|---|
|
| Full page | £7,850 |
| Half page | £4,455 |
| Quarter page | £2,340 |
| DPS | £15,710 |
| IFC | add 15% |
| OBC | add 15% |
| FHRH | add 15% |
| What to do now section | add 20% |
| Advertorials | add 40% |
|
| Standard Loose | £38 (cost per thousand) |
| Bound-in single card ( Newstand) | £65 (cost per thousand) |
| Bound-in single card (Subs) | £110 (cost per thousand) |
| Tip-on single card (Newstand) | £55 (cost per thousand) |
| Tip-on single card (Subs) | £110 (cost per thousand) |
| Post-it (Newstand & Subs) | £100 (cost per thousand) |
| Bags branding | £250 (cost per thousand) |
|
| Classified scc (colour) | £82.50 |
| Classified scc (mono) | £62.50 |
| Classified strips | £4,000 (based on 10 pages or £400 a strip) |
Copy deadlines| Copy deadlines |
|---|
|
| January - 2011 | 29th December 2010 | 2nd December 2010 | 7th December 2010 |
| February - 2011 | 27th January 2011 | 4th January 2011 | 8th January 2011 |
| March - 2011 | 26th February 2011 | 28th January 2011 | 4th February 2011 |
| April - 2011 | 26th March 2011 | 2nd March 2011 | 9th March 2011 |
| May - 2011 | 27th April 2011 | 30th March 2011 | 10th April 2011 |
| June - 2011 | 27th May 2011 | 27th April 2011 | 6th May 2011 |
| July - 2011 | 24th June 2011 | 25th May 2011 | 2nd June 2011 |
| August - 2011 | 29th July 2011 | 24th June 2011 | 1st July 2011 |
| September - 2011 | 26th August 2011 | 27th July 2011 | 3rd August 2011 |
| October - 2011 | 27th September 2011 | 30th August 2011 | 6th September 2011 |
| November - 2011 | 27th October 2011 | 28th September 2011 | 5th October 2011 |
| December - 2011 | 24th November 2011 | 27th October 2011 | 3rd November 2011 |
| January - 2012 | 30th December 2011 | 24th November 2011 | 1st December 2011 |
| February - 2012 | 26th January 2012 | 3rd January 2012 | 10th January 2012 |
| March - 2012 | 24th February 2012 | 1st February 2012 | 8th February 2012 |
| April - 2012 | 27th March 2012 | 1st March 2012 | 8th March 2012 |
| May - 2012 | 24th April 2012 | 3rd April 2012 | 10th April 2012 |
Key facts| Key facts |
|---|
| Cover price | £3.80 |
| Frequency | Monthly |
| Circulation | 216,620 |
| Readership | 1,207,000 |
| Men | 39% |
| Women | 61% |
| ABC1 | 64% |
| Average Age | 57 |
| (Sources: ABC Jul-Dec 2011, NRS Apr 10 - Mar 11) | |
Rate card| Rate card |
|---|
|
| Full page | £7,850 |
| Half page | £4,455 |
| Quarter page | £2,340 |
| DPS | £15,710 |
| IFC | add 15% |
| OBC | add 15% |
| FHRH | add 15% |
| What to do now section | add 20% |
| Advertorials | add 40% |
|
| Standard Loose | £38 (cost per thousand) |
| Bound-in single card ( Newstand) | £65 (cost per thousand) |
| Bound-in single card (Subs) | £110 (cost per thousand) |
| Tip-on single card (Newstand) | £55 (cost per thousand) |
| Tip-on single card (Subs) | £110 (cost per thousand) |
| Post-it (Newstand & Subs) | £100 (cost per thousand) |
| Bags branding | £250 (cost per thousand) |
|
| Classified scc (colour) | £82.50 |
| Classified scc (mono) | £62.50 |
| Classified strips | £4,000 (based on 10 pages or £400 a strip) |
Copy deadlines| Copy deadlines |
|---|
|
| January - 2011 | 29th December 2010 | 2nd December 2010 | 7th December 2010 |
| February - 2011 | 27th January 2011 | 4th January 2011 | 8th January 2011 |
| March - 2011 | 26th February 2011 | 28th January 2011 | 4th February 2011 |
| April - 2011 | 26th March 2011 | 2nd March 2011 | 9th March 2011 |
| May - 2011 | 27th April 2011 | 30th March 2011 | 10th April 2011 |
| June - 2011 | 27th May 2011 | 27th April 2011 | 6th May 2011 |
| July - 2011 | 24th June 2011 | 25th May 2011 | 2nd June 2011 |
| August - 2011 | 29th July 2011 | 24th June 2011 | 1st July 2011 |
| September - 2011 | 26th August 2011 | 27th July 2011 | 3rd August 2011 |
| October - 2011 | 27th September 2011 | 30th August 2011 | 6th September 2011 |
| November - 2011 | 27th October 2011 | 28th September 2011 | 5th October 2011 |
| December - 2011 | 24th November 2011 | 27th October 2011 | 3rd November 2011 |
| January - 2012 | 30th December 2011 | 24th November 2011 | 1st December 2011 |
| February - 2012 | 26th January 2012 | 3rd January 2012 | 10th January 2012 |
| March - 2012 | 24th February 2012 | 1st February 2012 | 8th February 2012 |
| April - 2012 | 27th March 2012 | 1st March 2012 | 8th March 2012 |
| May - 2012 | 24th April 2012 | 3rd April 2012 | 10th April 2012 |